romance was born

I remember several years ago walking through Surry hills in Sydney and spotting Luke Sales one half of the creative force behind romance was born. He had was wearing mens tight that had a out of space print across them with a woollen jumper. Now, at first glance other people must of thought what on earth is that guy wearing for me it was the complete opposite. Luke did not appear uncomfortable in actual fact he moved and walked with so much confidence and grace he wore it like a second skin.

That said, it is also like the label romance was born it ask question in so many positive way. It makes you want to know more about the detail the concept the cloth that used to bring that idea to life. Every time I see a romance was born piece of art I ask myself what was the inspiration, how did they convey that message of thought into a piece of clothing. That is the positive aspect of the label it pushes people to learn evolve and extends others creative view points, beliefs system and creative energy.

The story

A love of kitsch Australiana, crafty construction and fine tailoring help Australia’s sentimental favourites Romance Was Born to turn the dreaded cultural cringe on its head. These New Romantics are the loveable design duo Anna Plunkett and Luke Sales, their unquashable enthusiasm and sheer love for what they make and do is contagious. This passion permeates their designs and is vital to the garments construction, combining seamlessly with their technical pattern-making wizardry. Resulting in clothes that are more than just the sum of their parts, they create a clothing experience. Romance Was Born collections are irreverent and fun loving, fabric and colour combinations are what inspire their playful outfits where sparkle, texture and bold prints jostle together in harmonious jamboree of style. Romance Was Born is much loved for their original larrikin spirit, poking a cheeky tongue a convention. Their lavish aesthetic often includes a pastiche of craft work like appliqué, tie-dying or crochet, these are the fabulous hand detailed features that set their label apart from the flippant trends of the fashion madding crowd. Click to learn more


About thematerialsleuth

I work in the digital industry and this blog is an outlet for things that I admire whether its design, interior, graphic, fashion, styling, industrial, architecture, art, illustration, music or other bloggers etc. I constantly search for different artists who do not grab the media attention or have high profiles brand ambassadors pushing their products.


  1. Love the hair of the models and the tribal prints on the dresses ^^

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